Adeleine WhittenDec 27, 20233 minGen Z: The next generation of decision makersYesterday's marketing strategies won't work on the target audiences of today.
Adeleine WhittenAug 28, 20235 minThat job posting is BS – here's how I knowVague descriptions, toxic environments, and a lot of empty promises — sounds like you've stumbled across a BS job.
Adeleine WhittenFeb 28, 20233 minSorry, Google – TikTok is now Gen Z's favorite search engine"TikTok made me buy it" has sold out more products than most paid ads — and marketers need to make big changes to keep up.