

The rise and fall and rise again of country music
The most unexpected trends of the 2020s: mom jeans, Stanley cups, and... cowboy boots?

Adeleine Whitten
Jul 285 min read
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The Nostalgia Factor: How marketing today targets our longing for the past
Nostalgia isn't a new concept, but it's becoming an increasingly popular marketing tactic.

Adeleine Whitten
May 8, 20245 min read
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Gen Z: The next generation of decision makers
Yesterday's marketing strategies won't work on the target audiences of today.

Adeleine Whitten
Dec 27, 20234 min read
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