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Sorry, Google – TikTok is now Gen Z's favorite search engine
"TikTok made me buy it" has sold out more products than most paid ads — and marketers need to make big changes to keep up.
Adeleine Whitten
Feb 28, 20233 min read
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I'm only making this TikTok because I have to
Many artists have been given two options: start making successful TikToks or face the consequences.
Adeleine Whitten
Jun 15, 20223 min read
53 views
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The future of Netflix
Netflix recently announced plans for ad-supported tiers and restricting password sharing. But could this be the reason they ultimately fail?
Adeleine Whitten
May 17, 20224 min read
79 views
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Will a 4-day work week ever become the standard?
A 4-day work week trial is in full swing in the US. But how likely is it to catch on?
Adeleine Whitten
Apr 12, 20224 min read
62 views
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