The rise and fall and rise again of country music
The most unexpected trends of the 2020s: mom jeans, Stanley cups, and... cowboy boots?
Adeleine Whitten
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Gen Z: The next generation of decision makers
Yesterday's marketing strategies won't work on the target audiences of today.
Adeleine Whitten
Dec 27, 20234 min read
That job posting is BS – here's how I know
Vague descriptions, toxic environments, and a lot of empty promises — sounds like you've stumbled across a BS job.
Adeleine Whitten
Aug 28, 20235 min read
Sorry, Google – TikTok is now Gen Z's favorite search engine
"TikTok made me buy it" has sold out more products than most paid ads — and marketers need to make big changes to keep up.
Adeleine Whitten
Feb 28, 20233 min read
Does this email sound like my boss is mad at me?
Is the phrase “taking this offline” a threat? Hint: it might be.
Adeleine Whitten
Jan 25, 20223 min read